Users will soon have a updated setting that enables them to cut down on the volume of AI-created media appearing in their streams. This move comes as the platform announced that it now features in excess of 1 billion AI videos.
Testing and Rollout
The update is in a pilot phase over the next few weeks before a widespread rollout. This advancement coincides with a rise in content created by AI, fueled by emerging AI video creators.
The Broader AI Trend
It has been noted that nearly 10% of the fastest-growing channels on a popular video site exclusively feature content made by AI. A large amount of this output is deemed “AI slop”, a term for substandard, factory-style content that is often illogical or bizarre.
“We know from our community that a lot of users like content produced via AI tools, ranging from AI artwork to science explainers, and we intend to provide users the ability to increase or decrease of that, based on their own preferences,” said a platform representative.
AI on the Platform
The platform disclosed that there are currently 1.3bn videos on its service identified as made with AI. In total, more than 100 mn pieces of content are submitted to the service each day, making AI content a limited portion of its complete catalog.
Customizing Your Feed
Members will be able to reduce or increase the amount of AI content they see by opening the content preference feature in the application and picking “AI-generated content”. Additional categories that can already be adjusted under the tool include news, style, aesthetics, and choreography.
Content Labeling and Policies
The platform’s policies mandate content makers to label “realistic” artificially created content, and it prohibits dangerous AI impersonations of public figures or critical incidents. Any believable artificial content that is not labeled can be deleted under its community policies.
Furthermore, the service will from now on apply an AI-generated watermark to content created with its built-in AI features, or flagged by an cross-platform project for spotting content made by AI. This action is aimed to deter users from seeking to evade the tagging system.
AI Literacy Programs
The platform is also establishing a two million dollar educational fund for professionals and groups to develop learning resources about ethical AI use. This program will assist non-profit groups dedicated to educating programming and robotics.
Moderation Strategy
The platform has defended its content review process, amid discussion over intentions to make redundant hundreds of review team members in the United Kingdom. It is planning to cut a significant number of roles in its content moderation department in the UK capital, with trade unions and online safety experts raising concerns that humans are being replaced by AI moderation.
A company official clarified that people-led review would still have a role, but artificial intelligence can shield workers by eliminating the most graphic content prior to it gets reviewed by people. TikTok announced a notable drop in disturbing and violent content handled by safety staff over the last 12 months due to reliance on its automated systems.
We believe it is crucial to balance people and machines to ensure user safety,” the official commented. “We’ll have staff as involved in the system, but we additionally believe it’s highly necessary to minimize viewing of dangerous material as rapidly, which is where a significant AI assistance is proving valuable operate efficiently.”