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Toto Wolff Preparing to Sell Shareholding Pricing Mercedes Formula 1 Team at £4.6bn

Toto Wolff with Mercedes F1 team
Team Principal Wolff has led the Mercedes team to record-breaking achievements in F1

Mercedes team principal Toto Wolff is in final negotiations to offload a portion of his shareholding in the Mercedes Formula 1 team.

The deal values the Mercedes team at £4.6 billion – an unprecedented figure for a Formula 1 squad – following McLaren were valued at £3.5bn in a change of corporate structure last September.

The Austrian executive, who holds one-third of the Mercedes F1 operation, plans to divest a stake in the region of 5%.

The 53-year-old will remain as team principal and CEO if the sale goes through.

Ownership Structure

Remaining partners in Mercedes F1 are Mercedes and chemicals giant Ineos Group, who each also own a third of the enterprise.

A Mercedes spokesperson stated: "We will be making no official statement on the matter. The management structure of Mercedes F1 will remain unchanged, and all three partners are fully committed to the ongoing success of the brand in F1."

Financial Increase

This arrangement would represent a substantial rise in worth of the Mercedes team after Ineos bought its stake for £208m in 2022.

The rise demonstrates the expansion in market values of Formula 1 outfits in the past few years due to the growing popularity of Formula 1 globally.

This trend was evident with the success of the Formula 1 film starring Brad Pitt, which debuted last summer and earned more than $630m (£458 million) at cinemas worldwide.

The film represents Pitt's most successful film and the highest-earning sports movie ever released.

Present Standings

Mercedes are second in the team standings, trailing McLaren Racing, with three Grands Prix remaining in the current championship.

Mercedes' primary racer George Russell has won two of the 21 grands prix so far and is fourth in the individual standings after McLaren's Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

Mercedes won a record eight straight constructors' championships and seven driver championships, six won by Lewis Hamilton and one by Nico Rosberg, between 2014 to 2021.

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Elena is a seasoned digital strategist and content creator with a passion for innovative design and storytelling.

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